Overwhelmed WMTM shopper carrying bags, receipts, and a matcha

WE MADE TOO MUCH

THEY MADE
TOO MUCH.
I BOUGHT
TOO MUCH.

A meme for everyone who opened the sale page “just to look.”
Paired with LULU. Powered by absolutely no self-control.

CART STATUSTOO MUCH

WMTM shopper surrounded by receipts and shopping bags

THE RECEIPT

WE DIDN’T NEED IT.
THAT WAS NEVER THE POINT.

The brand made too much. The shoppers bought too much. Then we made one billion more.

WMTM turns an existing shopping ritual into an onchain identity. Bags. Receipts. Closets. Thursday. Regret. Repeat.

WMTMORDER #999

ITEMSTOO MANY

SELF CONTROL$0.00

TOTALWMTM

06:59 THU

THURSDAY
IS A LIFESTYLE.

Wednesday:
“I’m not buying anything.”

Thursday, 6:59 AM:
credit card in mouth.

Wishlist. Refresh. Size check.
Add to cart. Miss the drop.
Repeat next week.

NEXT WMTM THURSDAYLOOPING, OBVIOUSLY
03 : 14 : 22 : 09

CURRENT STATUSJUST CHECKING

WMTM shopper sprinting to a Thursday sale with bags and a spilling matcha6:59 AM · totally calm

NO ITEM LIMIT

CART CAPACITY
74%

There was still room. Technically.

Leggings? Added.
Same leggings in a slightly different red? Added.
Another token? Obviously added.

CART74%

SELF CONTROL0%

Overloaded WMTM shopping cart being pushed by an exhausted shopper
WMTM shopper forcing an overfilled closet closed

CLOSET CAPACITY

THERE’S ALWAYS
ROOM FOR ONE MORE.

there wasn’t

The closet reached graduation before the curve did.

Black leggings.
Burgundy leggings.
Slightly different black leggings.
We have a system.

CHOOSE YOUR SIZE
COLOR
SOLD OUT.
WMTM shopper reacting to a sold-out message

of self-control.

ERROR 429TOO MANY REFRESHES
WMTM shopper holding a confirmed order among shopping bags

THE PAIR

WMTM
× LULU

WMTM isn’t randomly attached to LULU. WMTM exists because LULU exists.

WE MADE TOO MUCH is the source.
WMTM is the shorthand.
LULU is the pair.

PAIRWMTM / LULU
CHAINROBINHOOD CHAIN
LAUNCHPONS V2
WMTM is not lululemon stock, does not represent ownership of lululemon, and is not officially endorsed by lululemon, Robinhood or Pons.

COMMUNITY REVIEWS

PEOPLE ALSO
BOUGHT TOO MUCH.

★★★★★
Didn’t need it. Bought it anyway.

Verified Buyer

★★★★★
Same leggings. Different shade.

Verified Buyer

★★★★★
I was literally just checking.

Verified Buyer

★★★★★
Saved $40. Spent $700.

Verified Buyer

WELCOME TO WMTM.

Wishlists. Receipts. Hauls. Missed sizes.
Closet disasters. Thursday refreshes.

WMTM shopper checking sale pages at home among bags and receipts

BAG UPDATE

HOW MUCH
IS TOO MUCH?

We’ll let you know when we find out.

YOUR BAG
99+ ITEMSprobably don’t.
Tired WMTM shopper carrying bags after items sold out
Added to bagYou knew this would happen.